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Secondary Market Research and B2B Medical Sales
Online Medical Database
list of doctors in Alberta
Selling to the medical and healthcare industry presents its own unique set of challenges. First of all, it’s an industry based primarily on science, so it’s vital for a sales and marketing team to comprehend the need for accurate information. When targeting medical professionals in Alberta, both primary and secondary research is necessary to ge...
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Overcoming the English/French Barrier to Sell to Quebec Physicians
Online Medical Database
Quebec physicians directory
In Canada there are two official languages: English and French. In B2B sales, there’s only one official language: money made from closing deals. If you’re a unilingual sales rep targeting Quebec for sales of your medical or healthcare products and services, you have a distinct disadvantage. Don’t despair – there are many things you can do t...
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Boost B2B Physician Sales by Talking like a Doctor, not a Salesperson
Online Medical Database
selling to hospitals
Before you can walk the walk, you have to be able to talk the talk. That’s true in sports competition, and it’s definitely true in the world of B2B sales to doctors, physicians, and medical professionals. Sales people in general have a tough image problem, because everyone knows the job of a salesperson is to try and sell you something. Not eve...
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How Healthcare IT Companies can Get More Leads
Online Medical Database
Canadian Medical Database
There is no greater task required of B2B sales reps targeting the healthcare and medical industry than generating new leads. Yes, closing the deal is vital because it generates revenue; however, lead generation is necessary to keep those revenue streams constantly flowing, especially for healthcare IT companies. It’s the reason why smart sales te...
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