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Understanding the Sales Cycle at the Hospital
Physician
physician database
There’s a lot for B2B sales professionals to consider these days when it comes to putting signatures on contracts, especially for those targeting the medial and healthcare industry.. The sales cycle alone has multiple stages, from prospecting for leads, contacting customers, qualifying the lead, presenting proposals and projects, dealing with cus...
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Reaching ‘Digital Native’ Millennials for B2B Sales
Physician
physician directory
According to market researchers, over 70 percent of B2B buyers are now millennials – that unique group of individuals born between 1981 and 2001. Yes, they are a different breed, with different expectations around B2B engagement and purchasing. Many B2B businesses make the mistake of thinking they can approach millennials with their B2B sales eff...
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How to Improve Your Medical Marketing Strategies
Physician
BC physician directory
Are your maximizing your sales potential to your clients and prospects in the healthcare and medical industry? Improving your medical marketing strategies can help ensure you and your team are “firing on all cylinders,” especially if you’re targeting specific provinces for sales growth. If you’re targeting British Columbia, your first strat...
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How Have B2B Medical Sales Changed During COVID-19
Physician
physician database Canada
In every business in every industry sector, unexpected shifts in the market require an appropriate shift in the business plan. Businesses that guide their annual operations by drafting a strategic plan may have conducted a SWOT (Strengths Weaknesses Opportunities Threats) analysis and, as a result, built a plan with emergency contingencies designed...
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