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    Quebec physicians directory
    In Canada there are two official languages: English and French. In B2B sales, there’s only one official language: money made from closing deals. If you’re a unilingual sales rep targeting Quebec for sales of your medical or healthcare products and services, you have a distinct disadvantage. Don’t despair – there are many things you can do t...
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    Developments in B2B Healthcare Marketing
    What’s the best prescription for curing your ailing sales to doctors? When you’re a B2B sales professional whose livelihood depends on selling medical products and/or services to doctors, you better discover the answer to that question quickly. For salespeople targeting clients in Saskatchewan, one of the best medicines is a subscription to a S...
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    healthcare lead generation
    There are a variety of channels B2B marketers targeting the medical and healthcare sector can incorporate into their marketing efforts focused on lead generation. Some are more effective than others of course, and there is no one-size-fits-all strategy for success. However, lead generation is a critical activity to grow sales and mitigate the impac...
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    physician database
    You can’t reach a destination without having a map or plan to get there. You can’t hit a target if you don’t know where to aim. And you can’t complete a high volume of B2B sales to the medical and healthcare industry without identifying the right physicians, registered nurses, or high-profile administrators to whom you can reach out to beco...
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    medical b2b sales
    You’ve taken all the steps towards improving your medical marketing. You’ve identified your targets, created a buyer persona, activated all the elements of your plan for lead generation, and now you have a fantastic list of prospects you’re ready to connect with. There’s only one piece of the plan missing: what steps do you take after youâ€...
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    Canadian doctors directory
    Like every other industry integrating technology to improve process, B2B sales teams are embracing market intelligence strategies to achieve their objectives. That is especially true for B2B sales teams targeting Ontario’s medical and healthcare industry, where billions of dollars are at stake and success requires teams to stay on top of advances...
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    b2b medical sales
    Every business has its challenges. Economic downturns, human resources, regulatory compliance, new competition, and the occasional pandemic, all have a way of challenging businesses. When you’re a B2B salesperson targeting the medical and healthcare industry in Saskatchewan, you have your own unique challenges. One way to help overcome them is th...
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    BC doctor directory
    Enacting social distancing measures in the workplace to limit staff/client interactions has been a necessary step to combat spread of COVID-19. One of the consequences, however, is that it’s made it extremely difficult for sales professionals to connect directly with physicians and GPs, as many practices have gone virtual and hospitals are limiti...
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    selling to hospitals
    Before you can walk the walk, you have to be able to talk the talk. That’s true in sports competition, and it’s definitely true in the world of B2B sales to doctors, physicians, and medical professionals. Sales people in general have a tough image problem, because everyone knows the job of a salesperson is to try and sell you something. Not eve...
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